Rita's Italian Ice & Frozen Custard

Cool off with a sweet treat at Rita’s Italian Ice & Frozen Custard in Pigeon Forge. Located right along the Parkway, this locally operated Rita’s serves a colorful selection of freshly made Italian Ice, rich Frozen Custard, and signature creations with plenty of flavors and combinations to explore.

Rita’s Italian Ice is made fresh daily on-site and hand-scooped to order. Flavor selections rotate, giving guests something different to discover from visit to visit. From fruity favorites to seasonal and specialty varieties, the smooth Italian Ice makes a refreshing treat after a day of exploring Pigeon Forge.

For something rich and creamy, try Rita’s Old-Fashioned Frozen Custard. Guests can enjoy classic soft Frozen Custard or choose from available hand-scooped flavors, then add toppings or turn their favorite combination into a sundae, shake, or Concrete.

One of Rita’s signature treats is the Gelati, which combines alternating layers of Italian Ice and Frozen Custard in one cup. The 5-Layer Gelati adds even more layers, while the Blendini combines Frozen Custard, Italian Ice, and a choice of mix-ins for another customizable option.

The menu also features Concretes blended with toppings, frozen custard sundaes, shakes, frozen drinks, and other specialty creations. Fresh-baked waffle cones and other additions provide even more ways to customize your treat.

With so many rotating flavors and combinations available, guests with specific dietary needs or food allergies are encouraged to review Rita’s current ingredient and allergen information or speak with a team member before ordering. Available flavors and menu selections can change throughout the year.

Rita’s Italian Ice & Frozen Custard is located at 3152 Parkway, Suite 1A, in Pigeon Forge. Whether you’re craving refreshing Italian Ice, creamy frozen custard, or a combination of both, Rita’s offers plenty of ways to create a cool treat during your Smoky Mountain vacation.